DiDi Global Inc. is the world’s leading mobility technology platform. It offers a wide range of app-based services across markets including Asia-Pacific, Latin America and Africa, including ride hailing, taxi hailing, chauffeur, hitch and other forms of shared mobility as well as auto solutions, food delivery, intra-city freight, and financial services.

DiDi provides car owners, drivers, and delivery partners with flexible work and income opportunities. It is committed to collaborating with policymakers, the taxi industry, the automobile industry and the communities to solve the world’s transportation, environmental and employment challenges through the use of AI technology and localized smart transportation innovations. DiDi strives to create better life experiences and greater social value, by building a safe, inclusive and sustainable transportation and local services ecosystem for cities of the future.

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#LI-Hybrid

We are looking for a Marketing Leader that can generate impactful marketing campaigns, cobranded partnerships and new restaurant launches along with our top Key Restaurant Partners. The candidate should be able to inspire its own team and influence the operations and commercial teams to achieve business objectives. Should have a consumer centric, creative, innovative, business driven mind, with the ability to translate consumer needs into winning marketing strategies. This position sits in the DiDi Food Marketing team and is a Regional Spanish LATAM role that leads the marketing activities to drive consumers into ordering their favorite restaurants by Didi Food.

• Generating Marketing strategic plans and Partnerships with key Top Restaurant brands.
• Developing and Launching new Owned Restaurant Brands, creating brands from scratch.
• Launching top Key Account Restaurants with strategic marketing campaigns 
• Activating KA brand in different locally relevant points of contact and support sponsorships.
• Utilize data-driven decision making to improve the performance of our marketing efforts, prioritizing initiatives based on the highest potential impact.
• Providing relevant Restaurants selection to eaters & upgrade the restaurant experience.
• Supporting commercial and operations team in key Key Account and Dark Kitchens meetings.
• Creating and supporting all Groceries Retailers campaigns.
• Leading, develop and seek for the growth of the direct reports.

• +8 years of experience in Marketing, Business, and/or related backgrounds.
• Preferred industries such as FMCG, Restaurants, Tech, but opened to others.
• Has experience leading a team with direct reports.
• Exceptional critical thinking, problem-solving, and decision-making skills.
• Experience leading strategic integrated marketing campaigns, launching new brands or products, partnerships, application of research/insights, brand strategy, equity positioning, channel & comms planning, and campaign measurement and reporting a customer-first mindset with a deep passion for insights.
• A track record of being an energetic and optimistic team member with a collaborative spirit and the ability to influence and unify cross-functional teams, peers, and leaders.
• Strong communication skills with the ability to influence upwards & sideways.
• Comfortable working in global and matrixed organization structures.
• A bias for action with a relentless focus on results and finally yet importantly you are a doer who can always find a way around to solve problems.
• Data driven, takes decision based on data analysis to impact business growth.
• Fluent in Spanish and English.

• We create customer value – We strive to always create valuable experiences for our users in everything we do. Our focus is to always innovate new experiences that are safe, pleasant, and efficient.
• We are data-driven – We are strong believers in making informed decisions, that’s why we are data-driven. We can better navigate the business landscape strategically by analyzing valuable metrics.
• We believe in Win-win Collaboration – Success is a team sport. When we work to help our partners and colleagues win, we win, too. While keeping everyone's best interest at heart, we communicate with candor and execute with excellence in all we do.
• We believe in integrity – Integrity is at the very core of our business. We are people who always want to do the right thing. Our intentions are sincere, we speak our minds and listen to each other.
• We always strive to do better. That means venturing beyond our comfort zones, learning from our mistakes, and helping each other grow.
• We believe in Diversity and Inclusion – Diversity is one of our biggest strengths. Our differences are what makes us distinct. We respect each other and believe in equal opportunities for all.

We are committed to building inclusive and diverse teams.

At DiDi, we believe that our differences are our biggest source of strength. That‘s why we are committed to promoting equal opportunities to all candidates and employees as an Equal Opportunity Employer.

Employment and advancement decisions at DiDi are always made based on the needs of the position and the qualifications of the candidate. We do not discriminate against any employee or applicant based on their gender, age, sexual orientation, nationality, marital status, pregnancy/maternity, disability, race, religion and beliefs, or any other status protected by applicable laws wherever we operate.

We are committed to building inclusive and diverse teams, and a workplace that is free from discrimination and harassment, because that’s how we create better products and services, make better decisions and better serve the communities we’re a part of.

I acknowledge that prior to submitting this application, I have read and accepted the Privacy Notice for Candidates which is available on https://careers.didiglobal.com/terms