DiDi Global Inc. is the world’s leading mobility technology platform. It offers a wide range of app-based services across markets including Asia-Pacific, Latin America and Africa, including ride hailing, taxi hailing, chauffeur, hitch and other forms of shared mobility as well as auto solutions, food delivery, intra-city freight, and financial services.

DiDi provides car owners, drivers, and delivery partners with flexible work and income opportunities. It is committed to collaborating with policymakers, the taxi industry, the automobile industry and the communities to solve the world’s transportation, environmental and employment challenges through the use of AI technology and localized smart transportation innovations. DiDi strives to create better life experiences and greater social value, by building a safe, inclusive and sustainable transportation and local services ecosystem for cities of the future.

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We’re looking for a highly motivated and creative Marketing Intern to join our Brand team. This is an exciting opportunity for a recent graduate to gain hands-on experience in brand marketing, campaign execution, and cross-functional collaboration within a fast-paced, dynamic industry. As part of the brand team, you will support day-to-day marketing operations, help bring campaigns to life, and learn how to build a strong, customer-centric brand in the ride-hailing space. This internship offers exposure to integrated marketing work across both digital and offline platforms.

• Assist in the development and execution of brand strategies and marketing campaigns, ensuring alignment with the company's overall business objectives.


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  Support the team in creating and implementing integrated marketing campaigns to increase brand awareness, customer acquisition, and retention.

  
  


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  Assist in the creation of marketing materials, including Above-the-Line (ATL) and Below-the-Line (BTL) assets, social media content, and promotional materials.

  
  


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  Help conduct market research and analyze competitor activities to identify market trends, consumer behavior, and opportunities for brand growth.

  
  


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  Support in managing social media platforms, ensuring consistent and engaging communication with the online community.

  
  


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  Help ensure consistent brand messaging across all platforms by supporting the implementation of brand guidelines.

  
  


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  Assist in coordinating with external partners such as creative agencies, influencers, and event organizers to ensure the timely execution of brand-related activities.

  
  


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  Participate in the organization and execution of brand-related events, activations, and influencer campaigns.

  
  


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  Provide support for the development of influencer marketing initiatives and collaborate with influencer marketing platforms to enhance brand visibility.

  
  


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  Assist in monitoring campaign performance using digital marketing tools and analytics platforms, providing insights and recommendations for optimization.

  
  

• Bachelor’s degree in marketing, business administration, communications, or a related field (must be already graduated).


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  0–1 years of professional experience.

  
  


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  Basic understanding of marketing principles, digital marketing platforms, and social media channels.

  
  


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  Strong written and verbal communication skills, with a keen eye for detail.

  
  


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  Ability to manage multiple tasks and prioritize effectively in a fast-paced environment.

  
  


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  Creative mindset with a strong passion for branding and marketing.

  
  


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  Eagerness to learn, take initiative, and work collaboratively with a team.

  
  


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  Fluent in both English and Arabic (written and spoken) is required.

  
  

• We create customer value – We strive to always create valuable experiences for our users in everything we do. Our focus is to always innovate new experiences that are safe, pleasant, and efficient.
• We are data-driven – We are strong believers in making informed decisions, that’s why we are data-driven. We can better navigate the business landscape strategically by analyzing valuable metrics.
• We believe in Win-win Collaboration – Success is a team sport. When we work to help our partners and colleagues win, we win, too. While keeping everyone's best interest at heart, we communicate with candor and execute with excellence in all we do.
• We believe in integrity – Integrity is at the very core of our business. We are people who always want to do the right thing. Our intentions are sincere, we speak our minds and listen to each other.
• We always strive to do better. That means venturing beyond our comfort zones, learning from our mistakes, and helping each other grow.
• We believe in Diversity and Inclusion – Diversity is one of our biggest strengths. Our differences are what makes us distinct. We respect each other and believe in equal opportunities for all.

We are committed to building inclusive and diverse teams.

At DiDi, we believe that our differences are our biggest source of strength. That‘s why we are committed to promoting equal opportunities to all candidates and employees as an Equal Opportunity Employer.

Employment and advancement decisions at DiDi are always made based on the needs of the position and the qualifications of the candidate. We do not discriminate against any employee or applicant based on their gender, age, sexual orientation, nationality, marital status, pregnancy/maternity, disability, race, religion and beliefs, or any other status protected by applicable laws wherever we operate.

We are committed to building inclusive and diverse teams, and a workplace that is free from discrimination and harassment, because that’s how we create better products and services, make better decisions and better serve the communities we’re a part of.

I acknowledge that prior to submitting this application, I have read and accepted the Privacy Notice for Candidates which is available on https://careers.didiglobal.com/terms