DiDi Global

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Campaign Operations​​ Manager

Job Locations BR-SP-Sao Paulo
ID 2025-14770
Category
Operations & Strategy - Food
Employee Class
Regular

Company Overview

If you see technology as a way to smooth your path in life, our team does too: Your Path, Our Journey.

 

We believe in technology that connects talented people who embrace diversity to create and share paths we don't even know about (yet!). We work to generate value not only for our users but, above all, for the communities we serve and for society as a whole, making every day better for everyone with mobility and delivery services (99) or digital payments (99Pay).

 

To make life easier for millions of people every day, since 2018, we have been part of DiDi DiDi Global Inc., the world’s leading mobility technology platform. We are pioneers in creating innovative solutions that start in Brazil and scale up to make a positive impact in more than 12 countries where DiDi operates. This innovation encompasses sustainability, safety, artificial intelligence, financial markets, and much more.

 

Whether building projects from scratch or improving our solutions, we enjoy challenges that give us butterflies, which is why we work at a fast pace with respect, collaboration, and good humor. Along this journey, we also draw strength from diverse experiences and opinions to grow together, fail quickly, learn, and adjust the course to create solutions that deliver even better results.

#LI-Hybrid

Team Overview

We focus on understanding the dynamics of local merchants, enhancing user experience, and coordinating delivery services to ensure seamless operations. With a results-driven mindset and a strong emphasis on cross-functional collaboration, the team drives merchant growth and engagement, refines the user journey, and works closely with delivery partners to improve service quality.We don’t just operate — we manage and grow the local market with precision and purpose.

Role Responsibilities


  • Own, plan and manage (end-to-end) campaigns, responsible for user exposure and conversion.

  • Analyze market trends, customer insights, and competitive landscapes to adjust campaign strategies and optimize campaign performance.Ability to understand the end-to-end shopping journey and recommend action plans at each touchpoint to elevate overall customer’s experience.

  • Develop and maintain project plans, including timelines, milestones, and resource allocation for various marketing campaigns. Collaborate with cross-functional teams, including commercial, product, creative, and analytics to ensure campaign alignment with business objectives and target audience.

  • Leverage data-driven insights to make strategic decisions, continually refining campaigns for improved results and customer experience.Assess campaign performance metrics and provide insights to optimize future initiatives.

  • Proactively recommend and support the implementation of new Campaigns mechanics and strategies to boost performance and engagement.

Role Qualifications


  • Bachelor's degree in Marketing, Business Administration, or a related field.

  • Minimum of 5 years of experience in campaign management or project management preferably in food service, consumer goods or tech industry.

  • Proven track record in managing successful marketing campaigns across digital and offline channels.

  • Demonstrated ability to think creatively and strategically, while also being data-driven in decision-making.

  • Excellent project management skills, with the ability to handle multiple projects simultaneously, meet deadlines, and adapt to changing priorities.

  • Excellent communication and interpersonal skills, with the ability to influence and collaborate with stakeholders with diverse backgrounds at all levels.

  • Highly energetic, self-motivated and proactive.

  • Passion for the food service industry and understanding the consumer journey.

  • Organized and structured, ability to identify business needs.

EEO Statement

  • We create customer value – We strive to always create valuable experiences for our users in everything we do. Our focus is to always innovate new experiences that are safe, pleasant, and efficient.
  • We are data-driven – We are strong believers in making informed decisions, that’s why we are data-driven. We can better navigate the business landscape strategically by analyzing valuable metrics.
  • We believe in Win-win Collaboration – Success is a team sport. When we work to help our partners and colleagues win, we win, too. While keeping everyone's best interest at heart, we communicate with candor and execute with excellence in all we do.
  • We believe in integrity – Integrity is at the very core of our business. We are people who always want to do the right thing. Our intentions are sincere, we speak our minds and listen to each other.
  • We always strive to do better. That means venturing beyond our comfort zones, learning from our mistakes, and helping each other grow.
  • We believe in Diversity and Inclusion – Diversity is one of our biggest strengths. Our differences are what makes us distinct. We respect each other and believe in equal opportunities for all.
Diversity & Inclusion

Diversity is not a future vision or a wish for something we want someday; it is a non-negotiable value of who we are today.

 

We embrace inclusion, plurality, and respect, and to achieve this, we rely on the governance of the Diversity Committee, which works alongside HR, our leadership, and identity groups—99Adapta, 99Afro, 99Colors, 99Womem, and 99Familys.

 

This is our ongoing journey, with much more still to come.

 
We reinforce that this position is open to everyone, including pregnant people and people with disabilities (PwD).
 
I acknowledge that prior to submitting this application, I have read and accepted the Privacy Notice for Candidates which is available on https://careers.didiglobal.com/terms

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